One of the fascinating things about the country is how everyone has just accepted that the most convenient ways to travel across cities are either through a road trip or by air. It is a little odd because continents like Europe have a speed train connecting almost all of the towns and making it easy and convenient for tourists and even locals to get from one point to the other.
Well, one company has decided that it is time to change the culture of intercity travel. Brightline, which is a subsidiary of the Fortress Investment Group, is going into a partnership with Virgin Atlantic to expand the local speed train networks between the cities. The leader of the company and the co-founder of Fortress Investment Group Wes Edens announced the organization, stating that the beautiful collaboration between the two companies would go a long way in ensuring that lasting improvements were made within the transportation sector. Learn more about Fortress Investment Group at Bloomberg.
The Virgin group will make a minority investment in the project. They are also expected to allow Brightline to take care of the entire execution of the plan. Brightline, on the other hand, will be borrowing and adopting Virgin Travel’s name for the project. It is expected that the title will leverage their reputation and make it easier for the company to win travelers, and expand their territory.
Speaking about the merger, Richard Branson stated that the merger couldn’t have at a better time. He added that Virgin Travel had spent the past few years capitalizing on their growth as a travel company. During this time, they had managed to create a train service in London. He added that nothing was more pleasing than seeing a company like Brightline coming forward and making their mark in innovation within the transportation sector.
Wes Edens, the co-founder of Fortress Investment Group, reiterated that it was about time that they rewrote history as far as the American concept of intercity travel was concerned. He promised that the team in charge of implementing the innovative project would do their best to make sure the results were terrific. Fortress Investment Group co-founder Wes Edens is a forward-looking and creative leader, and there is no doubt that their team will deliver on the promise.