The world of advertising has always been heavily male-dominated, and when a woman takes over and succeeds, she is always the talk of the entire company. One such woman is Lori Senecal is one of the famous women who has managed to achieve in the boardroom. Lori joined MDC Partners agency CP+B in 2015 as the global chief executive officer a role she has executed correctly. Chuck Porter who is the co-founder of the company further emphasizes her essential role in the agency by saying that she was the ideal person to help soar CP+B to global markets. One of the remarkable accomplishments of Lori Senecal at CP+ B include landing American Airlines to the company. It was a milestone because the airline had been working with TM advertising company for close to three decades now and Lori managing to snatch it away from TM meant a lot of expertise on her behalf. To ensure that her exit will not cause mayhem at CPP Group Lori Senecal and Chuck Porter revealed that they are working together to select the next line of leaders for the company. That will ensure a smooth transition when she leaves. Miss Lori Senecal is not the only one who will be leaving the company as there is another line of leaders taking the exit too such as Richard Pinder, Arjun Singh, and Dave Buonaguidi. That is why Lori and Chuck selecting a new team of leaders is essential for the future of the creative company.
About Lori Senecal
Lori Senecal is a fifty-year-old woman who is widely known for her successful career. She has worked with several prominent companies such as Kirshenbaum Bond &Partners as the chief executive officer, president and also as a partner with the firm. Her extensive knowledge of accounting has taken her to great places, and CP+B is just one of them. Under Lori’s belt, the agency has achieved the great milestone and has also helped its clients gain success something which has helped it better its reputation. Thanks to her prowess, Lori Senecal has taken many honor and awards such as AWNY Game Changers Awards. She tackles her career quite efficiently and spends time with her family during her free time. View her profile on crunchbase.com.